Archive for January 18th, 2008

DLNA adds mobile phone to the mix

Nokia’s eight-gigabyte model of the N95 today became the first wireless handset to receive Digital Living Network Alliance (DLNA) certification, an important step in the drive for a fully connected digital home. This recognition, typically reserved for home networking technologies, means that consumers will be able to connect to their computers wirelessly to stream content like photos, music and video from their N95.

The DLNA, an organization that advocates the interoperability of wired and wireless consumer devices, essentially allows for connectivity between any DLNA-certified home electronics device and a consumer’s personal computer. The alliance has certified the Nokia N95 8GB as a mobile digital media server, acknowledging what Anssi Vanjoki, executive vice president of markets for Nokia, calls a prime example of the direction mobility is taking. Vanjoki said the handset is “personal, powerful and fits seamlessly into your life inside and outside the home.”

Although, with a price tag of $750, it had better. Consumers would have to find the mini-computer compelling as a complete entertainment experience to make the purchase. That being said, Nokia does appear to being making good on its promises of openness and seamless interoperability between devices and services from different brands.

The main perk for consumers is that they can use the Nokia N95 8GB to take pictures, listen to music or watch videos and then share that content wirelessly on any of the 1,800 computer or consumer electronic products that share the DLNA certification. Plus, the DLNA support is free for subscribers and integrated into both the North American and European models of the phone.

As mobile phones continue to gain traction as multimedia computers and social networking and content sharing continues to entrance thousands of consumers, the seamless mobility functions may prove significant to Nokia’s success. It is fair to say more carriers will try to get aligned with the certification body. As long as the telcos’ in-home network bandwidth can support it, the more DLNA-certified devices in the home, the better.

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